Persuade helps partners and vendors get real value from vendor-funded marketing. Whether it’s MDF, co-op funds or a joint campaign budget, we turn that investment into targeted campaigns and qualified sales conversations. This is vendor-funded marketing built for revenue impact.
Vendor funding is one of the most underused growth levers in B2B tech. Budgets are available, but partners are stretched, campaigns are rushed, and results are hard to prove.
Persuade closes that gap with campaigns that serve the vendor’s goals and the partner’s pipeline at the same time.
We help teams:
The result is funding that pays for itself, and a relationship both sides want to keep investing in.
We help you understand what's available, where it's best spent and how to align it with your sales targets.
We build and run co-branded campaigns, combining targeted outreach, content and SDR follow-up to reach the right buyers.
We report on engagement, meetings and pipeline, giving vendors the evidence they need and partners the case for more funding.
Persuade exists to help B2B companies get more from the money vendors put on the table. We bring strategy, execution and transparency to vendor-funded marketing, so every campaign pulls its weight. If vendor funding is part of your marketing budget, Persuade is built to make it perform.
