Persuade has only one goal which is to help
businesses across South Africa thrive

in their respective markets!
We have the experience, knowledge and team required to guarantee
your business’ success.
20000
Websites using Persuade
2.2 $ MILLION
Venture capital raised
15 %
Average conversion lift

Our Values

The story of Persuade

October 2017
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Persuade Is Born

Persuade was founded in 2017 by Jared Koning. Prior to that, he worked in the consulting and media industries for many years but chose to leave because he had one goal in mind – help companies grow with predictability and close more sales.

June 2020
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Persuade Transitions

In June 2020, Persuade transitions its core offering into being a purely business-to-business lead generation consultancy exiting the business to consumer market to become a purely B2B specialist.

November 2020
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Named As Best SME Contact Centre

In November 2020, Persuade was awarded the best SME contact centre and lead generation agency in South Africa by MEA Awards.