As a managed service provider, you’re responsible for the daily management of operational services that keep your business running, such as IT, HR and procurement management. Your business benefits from long-term customer service agreements for maintenance and support. This means you can accurately predict your monthly income, but also makes it challenging to find new customers as most are already contracted to service providers. Instead of relying solely on referrals for new business, be proactive and used managed service lead generation instead.
DON’T WAIT FOR SALES TO SLOW DOWN
Your business might be thriving now, but you can’t predict the future. There’s no guarantee that your current customers will renew their contracts with you when it ends. If they don’t, how will you cope financially? Creating a growth strategy with lead generation is being proactive and if you’re busy with existing customers, use this service to make prospects come to you, rather than the other way around. Outsourcing this service to a third party is the natural next step.
BUT I ALREADY HAVE A SALES TEAM
Why outsource a sales service like lead generation when you already have a sales team? Your current sales team shouldn’t spend time qualifying leads and getting sales ready as this takes time and effort that would be better spent elsewhere. Your sales team is most effective when they’re using their time to follow up on real opportunities that will end in sales. Let them do this part of the process and outsource the rest.
DON’T JUST PICK JUST ANY LEAD GENERATION COMPANY
Don’t outsource your lead generation to the first company you find. Remember that this company will be representing your brand when they approach and engage with customers. Pick a team that has expertise in your industry and experience in successfully engaging prospects. A bad first impression can put potential customers off forever, so choose carefully.
CHOOSE PERSUADE
You’ll enjoy the many benefits of having experts manage your business lead generation when you choose Persuade. Our team will work alongside yours to create a lead generation campaign based on your processes. The scripts our agents use when calling and the emails they follow up with only go live once you’ve signed them off, which gives you total control over how your brand is presented to the world. Persuade is the best choice for expert managed services lead generation.
