Do you prioritise time and channel efforts where you get the most returns? If you want to maximise your revenue and close sales, you need to distinguish sales opportunities from leads!
What are sales opportunities?
A sales opportunity is a qualified lead that you can close quickly. It refers to someone who has actively engaged in your sales process and has qualif
How can you tell a lead you have a solution for them if you do not understand or know his/her problem or need? You will never learn about your potential customers’ needs/problems if you only focus on selling your products/services!
Often, you lose a lead or client only because:
- You did not listen to them
- You did not understand their needs
Whether you are new to selling or have been doing it for years, you should know the solution selling has always had an enormous value in the sales industry! It is a technique any salesperson can master with the right amount of practice.
When you take the solution selling approach, you do not concentrate on showing your potential clients everything your product/service can do or reviewin
Companies should be accustomed to the words they use in their pitches, conversations, and sales strategies in order to consistently engage their customers throughout the sales funnel.
Whether you like it or not, your choice of language has a huge impact on your ability to generate leads and close sales ! Your use of vocabulary can either come backbiting you or make
For many, the toughest leadership test is: how to bring a business back in an environment where a vaccine has yet to be found and economies are still spinning?
Without a doubt, the Covid-19 crisis has weakened businesses all over the world! It has changed the way people work and shop.
If your business is stuck right now because of Covid-19, don’t give up – learn how t
Compared to years ago, customers are no longer considered as unchanging and static. Now, they are fickle and ever-evolving.
They have become active participants in their purchasing journey, selecting products or services that suit their needs and which are particularly for them. Consequently, they expect their buying experience to be distinctive, engaging and personalized to their requi
Who does not love listening to a good story?
Storytelling is one of the most effective ways to woo people and catch their attention! It is a proven marketing strategy and the cheapest method to win more leads .
Why Is Storytelling Important?
Storytelling is a strategy that companies utilize to help their target audien